Challenge
In a world where taboo topics often remain unspoken, Cuestión de Cuestionar dares to challenge the silence. This podcast fearlessly delves into the issues we often shy away from, offering a safe haven for candid discussions. Led by Macarena, the host, Cuestión de Cuestionar fearlessly confronts the experiences that force us to question our very identities. Despite its impact and audience, navigating the crowded podcast landscape posed a significant challenge. How could Cuestión de Cuestionar stand out amidst the noise and capture the attention of those craving genuine, thought-provoking dialogue?

Solution
In tackling this challenge, the focus was clear: to craft an identity and communication strategy that not only set Cuestión de Cuestionar apart but also authentically embodied the essence of the podcast. Drawing inspiration from its bold approach to taboo topics, we developed a brand that dared to be different. Through vibrant visuals and compelling messaging, we ensured that Cuestión de Cuestionar's voice resonated across all platforms, inviting listeners to join the conversation. This approach not only garnered attention but also established Cuestión de Cuestionar as a beacon of authenticity in a sea of conformity. With a nomination for the prestigious 2023 Luces Awards and a dedicated following of over 42k subscribers, it's evident that this brand continues to strike a chord with audiences seeking genuine connection and introspection.